Перегляд за Автор "Badeshchenkova, Кaterina"

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Advertising in computer games as a product promotion at modern market
(2012) Skryhun, Natalya; Zorenko, A.; Badeshchenkova, Кaterina
It is explored and described the impact of advertising on consumers in computer games. It is determined the basic aspects which are the most important for making advertisements for computer games. It is clarified the main regulations that may encourage players in computer games to purchase separate products. It is established the advantages and disadvantages of advertising in computer games and variations of such means of product promotion from traditional means of advertising.
Vending as perspective direction of enterprises development that operate on mineral water market
(2013) Badeshchenkova, Кaterina; Zorenko, A. V.; Krainiuchenko (Fornolyak), Olga
The essence of vending business and level of its development in Ukraine is described. The different types of vending machines are considered, that it is possible to use for trading in mineral water. Vending machines that are most suitable for trading in mineral water are described. The advantages and disadvantages of vending machines use are given.