Influencer marketing is a new possibility to control the process of consumer’s decision acceptance about purchasing
dc.contributor.author | Skryhun, Natalya | |
dc.contributor.author | Lytka, Mariіa | |
dc.contributor.author | Vlasenko, Ludmila | |
dc.date.accessioned | 2017-12-27T08:48:55Z | |
dc.date.available | 2017-12-27T08:48:55Z | |
dc.date.issued | 2016 | |
dc.description.abstract | The features of influence marketing, its location in marketing activity is determined and exposed. The essence of influence marketing is considered; basic elements and values of marketing influencer for companies, and also reason of its use in practical activity of enterprises are distinguished. | uk_UA |
dc.identifier.citation | Skryhun, N. Influencer marketing is a new possibility to control the process of consumer’s decision acceptance about purchasing / N. Skryhun, M. Lytka, L. Vlasenko // News of science and education. – Sheffield. Science and education LTD, 2016. – № 21/2 (46). – Р. 21-24. | uk_UA |
dc.identifier.uri | https://dspace.nuft.edu.ua/handle/123456789/26453 | |
dc.language.iso | other | uk_UA |
dc.subject | маркетинг впливу | uk_UA |
dc.subject | агенти впливу | uk_UA |
dc.subject | лідери думок | uk_UA |
dc.subject | маркетинг влияния | uk_UA |
dc.subject | агенты влияния | uk_UA |
dc.subject | лидеры мнений | uk_UA |
dc.subject | influence marketing | uk_UA |
dc.subject | agents of influence | uk_UA |
dc.subject | leaders of ideas | uk_UA |
dc.subject | кафедра маркетингу | uk_UA |
dc.subject | кафедра іноземних мов професійного спрямування | uk_UA |
dc.title | Influencer marketing is a new possibility to control the process of consumer’s decision acceptance about purchasing | uk_UA |
dc.type | Article | uk_UA |
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