Merchandising and its impact on consumer behavior

dc.contributor.author	Kapinus, Larisa
dc.contributor.author	Skryhun, Natalya
dc.date.accessioned	2013-11-12T14:00:32Z
dc.date.available	2013-11-12T14:00:32Z
dc.date.issued	2013
dc.description.abstract	The article is described the various approaches to the definition of merchandising, studied the merchandising tool that influences on the consumer behavior in a shop, proved the need for a merchandising point of sale technology.	uk_UK
dc.identifier.citation	Kapinus, L. Merchandising and its impact on consumer behavior / L. Kapinus, N. Skrygun // Theoretical and practical issues of ensuring the economic interests of the modern innovative society. - 2013. – Р. 77-79.	uk_UK
dc.identifier.uri	https://dspace.nuft.edu.ua/handle/123456789/11220
dc.language.iso	other	uk_UK
dc.subject	merchandising	uk_UK
dc.subject	point of sale	uk_UK
dc.subject	consumer behavior	uk_UK
dc.subject	мерчандайзинг	uk_UK
dc.subject	точка продажу	uk_UK
dc.subject	поведінка споживачів	uk_UK
dc.subject	мерчандайзинг	uk_UK
dc.subject	точка продаж	uk_UK
dc.subject	поведение потребителей	uk_UK
dc.subject	кафедра маркетингу
dc.title	Merchandising and its impact on consumer behavior	uk_UK
dc.type	Article	uk_UK

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