Тези доповідей, матеріали конференцій

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Different approaches to strategic planning
(2014) Shevtsova, Anna; Bozhok, Natalia
There are as many frameworks and definitions of strategy as various scientific schools may be discerned among the various conceptual approaches to strategy. There is no one perfect strategic planning model for each organization. For the vast majority of companies, having well-defined visions and mission statements changes nothing. To be able to energize employees to work towards corporate objectives, visions and missions, managers should constantly communicate the mentioned corporate tasks to their employees.
Instruments of implementing the enterprises' strategy
(2014) Soloduha, N.; Bozhok, Natalia
In a dynamic and uncertain environment the importance of developing a strategy is proven. Representatives schools strategic thought describe different approaches to strategy development: as a process of thinking; as a process of formal planning; as a process of selecting the position of the company; as a process of predicting the future; as the development process; as a process of negotiation, etc. If the choice of strategy is more determined by environmental conditions, the implementation of the strategy depends on the business environment, quality of management, efficiency of business processes, corporate culture, motivation system, etc. Therefore, the question of how to effectively implement a strategy to achieve planned goals is quite relevant.