Матеріали конференцій
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Документ Factors of external environment and their influence on activities of distilleries in Ukrain(2019) Vitvytska, Daria; Nikitenko, OlgaAn enterprise is an open system, the development of which depends on the external environment. In modern conditions, any organization should not only be accustomed to the external environment by adapting its internal structure and behavior on the market, but also actively forming external conditions of its activity, constantly exposing threats and potential opportunities in the external environment.Документ Роль та перспективи інтерактивного маркетингу у сучасному ринковому середовищі(2014) Варченко, Анастасія ЮріївнаРозвиток та широке використання комп’ютерних технологій дало підставу для виникнення такої категорії, як інтерактивний маркетинг. The development and widespread use of computer technology has given rise to such categories as interactive marketing.Документ Enterprise adaptation to changes in the market environment(2014) Prokip, MarianaToday’s pace of change in business conditions may or may not be unprecedented, but it is surely spectacular. But like most things in business, rapid change is a two-edged sword - a threat but also an opportunity. Adapt to rapid change better than competitors and you can make great strides; ignore rapidly changing circumstances and expect to go the way of the dinosaur. Adapting may be difficult, but it is not impossible. Change puts a premium on adapting; the faster the pace of change, the greater the premium. Take away change and there is no need to adapt; if it worked yesterday, there is every reason to believe it will work today.